Template approval

Templates are not optional once the customer service window closes. Wabrix gives your team a place to create, sync, review, and archive template records, but template quality and compliance still belong to your workspace.

Key point

Templates can be created, edited, synced from Meta, and archived inside the integration settings.

Key point

Category, language code, and body content all matter for approval outcomes.

Key point

If Meta rejects or limits a template, your team needs to revise copy or components and resubmit.

When templates are required

Outside the customer service window, outbound messaging must use an approved WhatsApp template.

Keep re-engagement, shipping, billing, and operational update templates ready before those flows are needed.

What to review before submission

Use clear template names, valid language codes, and concise body text that matches the real use case.

Choose the correct category and keep placeholders understandable so approval reviewers and operators can both interpret the message intent.

How to operate after approval

Sync templates regularly so Wabrix reflects the current status, rejection reason, and latest approved copy from Meta.

If a template is rejected, update the copy or structure first. Do not assume a previously working template will stay approved forever.

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